We’re so pleased and very excited to announce an empowering brand partnership with This Girl Can! The partnership will see us and This Girl Can continue to break down the barriers that can stop women from getting active, such as fear of judgement, and fear of not being fit enough. It particularly aims to inspire women to have the confidence to get active outside – whatever the weather and wherever they live.
Together, we will support women to make outdoor activity part of their daily lives, by encouraging them to get active in the places and spaces around them - whether it’s climbing a hill or walking to a city office.
Throughout the Summer, we’ll be calling on our community, influencer, and VIP partners to share their own moments in the great outdoors and how they introduce little changes to everyday life to increase movement, enjoy their surroundings and ultimately see the benefits for their overall wellbeing.
Steven Hughes, Head of Marketing at Regatta, said: “We’re calling on our community to celebrate movement in any form – no matter how small. Over time a sustained change can make a big difference. As a business we truly believe in the power that being in the outdoors has for physical and mental health.
“Together with This Girl Can we want to ensure that this and future generations of women and girls can find the passion for being outside and moving in any way that brings them joy.”